THE WHOA COLLECTION

J&J is a corporate partner that promotes its DEI Learn More about the Whoa Collection

Building off its inaugural partnership in 2023, LISTERINE® is once again joining forces with Compound to launch the next installment of The Whoa Collection, a collaboration reinforcing our commitment to help close the diversity gap in dentistry within the Black community.

The Whoa Collection can be found in-store only at Target and online at Target.com for a limited amount of time.

Increasing Diversity in Dentistry (IDID) Pipeline Program

This year, LISTERINE® and Compound collaborated with prominent Black artists Hebru Brantley and Frank Morrison to create two new bottle wrap illustrations emblematic of each artist’s signature afro-futuristic style, to raise awareness, inspire long term support and ultimately improve Black representation and access in oral healthcare.

With the release of the limited-edition bottles, LISTERINE® will spread awareness and support the Increasing Diversity in Dentistry (IDID) Pipeline Program's current and incoming members through a donation. IDID is a 501(c)(3) organization that provides a solution to the racial disparity in the dental workforce by cultivating, nurturing and mentoring underrepresented minority pre-dental students in the US. This year, LISTERINE® will help support the organization’s students through test preparation, application assistance, scholarships and practice grants.